The Shirt Belongs to the Seat

Order against the role and the headcount plan, not against a name. A new hire's start date crowds the apparel production clock almost every time. Two weeks of notice is...

The Only Apparel Order Where You Already Know Every Name

This is the only apparel order on your calendar where you already know every name on it. The list closed when qualification closed, and every shirt on it is going...

The Opening Date Moves and the Shirts Do Not Care

Corporate Apparel The opening date on your construction schedule is going to move. It will move late, it will move more than once, and the apparel is the one line...

A Dealership Is Two Buildings and One Logo

The showroom is climate controlled and lit to make paint look wet. The service drive is outdoors, under a canopy, in whatever the morning is doing. One logo goes on...

What You Can Still Order Before the Books Close

A budget expires. A lead time does not negotiate. Logo embroidery on stock polos runs 7 to 10 business days from proof approval, so a proof approved by about Thursday...

A Rebrand Flips Everything at Midnight Except the Shirts

Apparel belongs on the rebrand deliverables list alongside the website, the email signatures, the deck template, the social avatars and the signage files, and it is the only item on...